So why on earth would anyone want to 'invent' an eco car diffuser?
'You're crazy' They said. Or if they didn't say it...I knew they were thinking it. I was too at times...
What the hell possessed me to do this?
Yeah I don't really know...and I still have days where I think...'So what do I do again?'
My name is Renèe and I am the founder at arōmaLEAF.
I am a local start up business in the south west of Western Australia. I grew up in a pretty amazing place called, Denmark, which is a great little town and lived on 100 acres where I was so lucky to have rode horses, climbed trees and spent lots of time making cubby houses and being surrounded by trees.
For those who have been to Denmark W.A, understand that the trees there are some of the largest in Australia, as it is close to the famous 'Valley of the Giants'.
The idea of arōmaLEAF was inspired by nature and my love and maybe even obsession of trees and leaves. I even used to doodle leaves all over my work at school.
The initial idea started when I felt the need to have my essential oils with me while I travelled, in my car and during a holiday to Bali. I couldn't take all of them travelling with me (that would need another carry on!) and wanted something better than a wooden peg to diffuse my oils in my car and my Bali villa, that would look appealing to everyone, and would also be aesthetically pleasing.
Being a crazy oil lady...I just wanted my essential oils everywhere I went because...well...they worked!
So, after thinking that adding oils to a wooden peg in my car just looked ridiculous, I created my own design, based on the simple idea of the 'leaf'.
I started with a (really bad) drawing and went from there.
For me, it also had to be eco-friendly range of essential oil diffusers.
Let's all breathe in nature again...like we're meant to...was the idea.
So many people were breathing in toxic chemicals on a daily basis and most of them not even aware that they are doing it. Anything that has a scent, that is not natural is basically synthetic and can contain some seriously harmful chemicals that can interfere with our hormones and respiratory systems to say the least.
After my rediscovering the benefits of pure and natural essential oils in 2015, the company arōmaLEAF was created in July 2016. I stumbled upon doTERRA essential oils through a friend and only use them now, for the complete purity and potency.
The idea came about after a holiday on the island of Nusa Lembongan, Bali, where I felt a very strong need to have a product that would diffuse my essential oils whilst I was away.
Sadly, I had just suffered from my third miscarriage and was in need of a break...I was feeling so much loss and grief at this stage that I felt disheartened and lonely...but the oils seemed to really support me emotionally.
arōmaLEAF products are all designed with love in Dunsborough, which is part of the beautiful South West of Western Australia.
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Founder of aromaLEAF.co